Nicola Moors – Brand Voice Baller

7 modules of bite-sized coaching movies so you’ve gotten a easy course of and workouts so as to add character to repeat, nail model voice and write copy that feels extra human (& like your shopper)
Over-the-shoulder walkthrough movies to see how I do it
My coveted interview and survey inquiries to ask your shoppers the correct questions to seek out their voice
Actual-life model voice information so you understand precisely what they appear like
A plug-and-play voice template so you possibly can spend extra time on voice and fewer on formatting
Step-by-step workbooks full of workouts, prompts and instruments
BONUS: Unlock your story vault…
A bonus coaching and workbook designed to drag out your greatest tales so you should use them strategically to reel in prospects.

You’ll use The Grandparent Check to ask the correct questions (and I’ve given you a few of my favorite ones too!).

✔ Select your language purposefully and deliberately, so you possibly can scrap your thesaurus (and defend EVERY single phrase)

✔ Snag my framework to jot down your shopper’s model voice information so you possibly can appear like a organised rockstar and such as you’ve bought your copy shit collectively (oh, and prevent a shit ton of time)

✔ Uncover find out how to discover the correct messaging for every challenge in a system that may be repeated time and again

✔ Differentiate your shoppers from their rivals AND flip their manufacturers into unforgettable, client-attracting machines

✔ Deliberately select language that resonates with each your shopper AND their viewers as a result of model voice is extra than simply whether or not your shopper says ‘cos or trigger

✔ Seize my cheat sheet to measuring voice with scientific precision (not guesswork) so that you’ll by no means should wing it once more